Europe’s GDPR – One Year Later

Europe’s GDPR – One Year Later

A year ago, we wrote about Europe’s General Data Protection Regulation, or GDPR. A year later, little has come to fruition as under-resourced European regulators are still struggling to comprehensively define their mission as they simultaneously attempt to pursue investigations they know will end up in front of the courts.

MARKETING TIPS FOR DAY SPAS

MARKETING TIPS FOR DAY SPAS

To first attract and then retain clients are the main marketing goals for anyone in the day spa industry. It is important to remember that marketing is an ongoing investment that involves advertising, client support, public relations, media planning, and more.

FAQ Tips from the Team at SDM: Thoughts from Different Perspectives

FAQ Tips from the Team at SDM: Thoughts from Different Perspectives

Looking back, we’ve discussed Frequently Asked Questions, or FAQs, from a variety of perspectives. We thought it might be informative to lift all of those thoughts (that were more than a brief mention) from their particular blogs and put them all in one place.

Summer Marketing Tips to Make the Most of the Season

Summer Marketing Tips to Make the Most of the Season

Summer is within sight and with it, the reality that the demand for online shopping tends to decrease during the summer months due to vacations and the fact that people will be spending more time outside without their mobile devices.