We’ve barely gotten a glimpse at the beginning of summer but that means it’s time to be thinking about the upcoming back to school shopping season.
For many ecommerce businesses, the summer months bring in lower revenues with sales falling as much as 30 percent compared to winter holiday months.
The Small Business Administration states, "As a small business owner, you are required to assess sales tax, collect it and pass it on to the appropriate authorities within the prescribed time."
E-commerce holiday sales increased by 59% last year. To take advantage of this growing segment of the population, now is the time to make sure your holiday marketing campaign is well planned to ensure it can be successfully implemented.
Just as there are multiple opinions on how to spell drop shipping (my preference), there are also multiple versions of what it is. In general, using a drop shipper is when you partner with a supplier to display their products in your store. The supplier stores product until it is ordered or creates the product upon demand, and ships said product directly to the customer.
Converting viewers into buyers is the greatest challenge for your e-commerce site. Online selling requires different strategy than in a brick-and-mortar store. And with the volume of e-commerce sites, it is important for businesses to emphasize the unique value of their offerings and to provide consumers the best user experience possible. Here are some things to consider when evaluating your online store.
Mid-July into September is the second largest consumer spending period each year. Back to school and college spending is expected to exceed $27 billion in 2018 with children likely to influence more than $21 billion of that spending. This large-scale shopping season presents a fabulous business opportunity for retailers and service providers alike so it is important to maximize sales of everything from clothing and personalized bags to last minute haircuts and teeth cleanings.