Website Tips for Landscapers

Website Tips for Landscapers

A strong web presence is essential for any local service-based business. 97% of consumers go online to find and research local businesses. A landscaping website should be as visually pleasing as the work done by the business itself in order to be an effective marketing tool for the brand.

Omnichannel Marketing: What it is and how to do it

Omnichannel Marketing: What it is and how to do it

 Marketing is undergoing rapid and major changes as it moves away from mass, push-based marketing towards more personalized communication with consumers through the many channels and on the many devices they use.

How Businesses Can Use Social Media Stories

How Businesses Can Use Social Media Stories

Social stories have gained traction after their initial start on Snapchat. Instead of actively engaging with another, specific person, Snapchat users could share with their entire following what was going on throughout their day simply be posting pictures and videos. Even better is the fact that stories disappear after 24 hours so the content doesn’t require the editing that other social posts do.

Personalized Email Marketing

Personalized Email Marketing

Consumers are more connected across more devices than ever before, thanks to the booming growth of the Internet of Things (IoT). At the same time, consumers increasingly value being treated as individuals and personalized marketing is one-to-one marketing in its truest sense.

Augmented Analytics: The Future of Data and Analytics

Augmented Analytics: The Future of Data and Analytics

Becoming data-driven is a key priority for many brands. With the rising need and importance for data, next-generation technologies and data processing tools are more readily available to organizations of all sizes and across industries.

How to Increase Traffic to Your Website

How to Increase Traffic to Your Website

If you are asking yourself, “Why isn’t anyone looking at my website?” you are not alone. A good deal of time and money go into the creation and maintenance of a website so it’s easy to take it personally when the number of visitors to your site is minimal.