marketing strategies

Tips to Putting a Struggling Business on the Right Path

Tips to Putting a Struggling Business on the Right Path

Launching, growing, and running a business is a daily investment of both time and money. Sometimes, despite our best efforts, things can get off course for a number of reasons. Are you a business owner and feel as though your business is in need of a strategy pivot?

Tips for Improving Your Web Design

Tips for Improving Your Web Design

Are visitors able to determine what your company does within five seconds of landing on your website? Can users easily navigate to different areas of your site as they desire? How is your bounce rate? If answering these questions makes you sweat or you simply don’t know the answers, it’s time to take a hard look at your website design.

Marketing Tips for Remodeling Companies

Marketing Tips for Remodeling Companies

As the owner of a remodeling business, you have the challenge of convincing people to let you transform and beautify their homes. Due to the uniqueness of your business, you might find yourself wondering whether your marketing strategies are on target.

Marketing Tips for Electrical Contractors

Marketing Tips for Electrical Contractors

Regardless of your industry, a solid marketing plan will enable you to grow your business by helping you win new work and increase service for existing customers. As an electrical contractor, the aim of marketing is to raise awareness of your services and make your company the first choice of consumers when they are looking for an electrician.

Marketing Tips for Plumbers

Marketing Tips for Plumbers

If you have a plumbing business, you might find yourself wondering whether your marketing strategies are on target. You have the challenge of finding new customers while simultaneously retaining your existing clients.

Independent Contractors: The Marketing Struggle is Real

Independent Contractors: The Marketing Struggle is Real

If you are an independent contractor, you face some challenges when it comes to helping people find out about your services. Competition with larger companies can be intimidating with the limited time and resources available to most independent contractors.

Online Holiday Shopping Insights & Trends to Consider for 2019

Online Holiday Shopping Insights & Trends to Consider for 2019

While Thanksgiving 2019 is a couple of months away, the competition for holiday revenue is already underway. Consumer confidence is high and with 76% of consumers preferring to purchase gifts online last year, digital shopping will continue to be a competitive market across all industries.