website design

Make Things Click – Call to Action Tips for Any Business

Make Things Click – Call to Action Tips for Any Business

The entire point of marketing is to generate a response from the reader or viewer. To encourage as many responses as possible your messaging needs a strong subject line or title, rock solid offer to keep people engaged, and a clear call to action to convince them to click and start moving down the conversion funnel.

Websites – Universal Accessibility

Websites – Universal Accessibility

Millions of Internet users rely on websites being accessible regardless of their particular situation. The topic of accessibility rarely crosses the minds of people without differing needs which makes it even more important to address the issue of a fully accessible Web.

FAQ Tips from the Team at SDM: Thoughts from Different Perspectives

FAQ Tips from the Team at SDM: Thoughts from Different Perspectives

Looking back, we’ve discussed Frequently Asked Questions, or FAQs, from a variety of perspectives. We thought it might be informative to lift all of those thoughts (that were more than a brief mention) from their particular blogs and put them all in one place.

Optimization of Website Speed Isn’t an Option, It’s a Must!

Optimization of Website Speed Isn’t an Option, It’s a Must!

Slow website speed is one of the greatest deterrents when it comes to conversions. Having a quick website is essential because a few extra seconds can make a tremendous impact on your bottom line, your brand’s reputation, and your ranking with search engines.

Optimizing User Experience (UX) Design – Keeping Up with the Times

Optimizing User Experience (UX) Design – Keeping Up with the Times

Website design needs to go beyond something that is visually appealing and be about providing a positive experience, facilitating interaction with visitors, and offering solutions to problems, all in a manner that showcases the ease of usability.