Content Amplification
Strategy Driven Marketing
Capturing Success: The Professional Impact of ...

In today's visually driven world, the power of photography extends well into the spheres of career enhancement and business identity. This article, shared by Strategy Driven Marketing, examines the transformative role of photography in professional settings, highlighting its capability to do more than just please the eye.

Capturing Success: The Professional Impact of Photography on Career and Business Growth
Business Strategy
Strategy Driven Marketing
From Obscurity to Prominence: Web Projects That ...

In today's increasingly digital age, establishing a robust web presence is critical for any business aiming to stay competitive and relevant. The internet, with its vast reach and accessibility, offers countless opportunities to attract new customers, engage more deeply with existing ones, drive growth, and enhance your brand's visibility on a global scale.

From Obscurity to Prominence: Web Projects That Will Put Your Business on the Map
Strategy Driven Marketing
The Beginner’s Guide to Starting a Profitable ...

Starting a health-based business can be an exciting and fulfilling endeavor, offering the unique opportunity to blend personal passion with entrepreneurial spirit. In today’s rapidly growing health and wellness industry, the potential for success is immense, yet navigating this sector requires careful planning, a deep understanding of your niche, and a solid business strategy.

The Beginner’s Guide to Starting a Profitable Health-Based Business
Business Strategy
Strategy Driven Marketing
3 Networking Tips for Aspiring Entrepreneurs

As an aspiring entrepreneur, networking is a big part of the job. It opens the door to a world of business opportunities, as it helps you to meet like-minded individuals, generate new leads, and build strong business connections. Networking also boosts confidence, increases your professional visibility, and builds your reputation as an aspiring business owner.

3 Networking Tips for Aspiring Entrepreneurs
Websites
Strategy Driven Marketing
UI vs UX — Are They Same Or Different & ...

UI and UX arе technical terms generally usеd with wеb design. In this digital еra, a wеbsitе's or application's succеss dеpеnds on how usеrs pеrcеivе and intеract with thеm, making thе concеpts of Usеr Intеrfacе (UI) and Usеr Expеriеncе (UX) cеntral to wеb dеsign.  

UI vs UX — Are They Same Or Different & Their Impact on Website

Marketing Strategy

Marketing and Engagement on LinkedIn

Marketing and Engagement on LinkedIn

One out of three professionals has a LinkedIn account. Many of those are influencers and decision makers within their organizations. And while the platform is more of a networking site than a promotional one, LinkedIn is becoming the number one social media for content marketing among B2B companies. This is a platform where people learn about businesses from a professional standpoint and requires different techniques than other social networking sites. A company profile isn’t about who you are, it is an opportunity to explain what you do, to show how you are an important part of your business industry, and to tell how your business is solving the challenges that your target audience are facing.

The Importance of Strong CTAs

The Importance of Strong CTAs

If your landing pages don’t contain a strong Call to Action (CTA), you are missing a conversion opportunity with every viewer. Crucial to inbound marketing, effective CTAs have the potential to change readers into viable leads and increase your bottom line.

Identifying and Marketing to your Buyer Personas

Identifying and Marketing to your Buyer Personas

Businesses have historically used marketing as a one-way communication tool – them telling prospective customers what they have to say. This version of marketing is based on assumptions of who a business thinks their customers are instead of building on a foundation of their customers’ realities. So how can a business know which marketing to deliver to whom? The answer: buyer personas – a fictional representation of an ideal customer based on a variety of market research.

Why Your Company Should Notice Instagram

Why Your Company Should Notice Instagram

10% of people remember what they hear. 20% of people remember what they read. But 80% of people remember what they see and do (Wyzowl). Instagram is based on the power of visual communication…without too much work for the user; and has other social media platforms trying to match pace. Forrester Research found that Instagram generates 120 times more engagement than Twitter and the ability to immediately edit and post images provides the instant gratification missing on Facebook.

Marketing Tactics for Restaurant Owners

Marketing Tactics for Restaurant Owners

There are a lot of moving pieces that go into running a successful restaurant. Health codes, liquor licenses, making sure to purchase the right amount of food and beverage so that you are not consistently running short or throwing away unused food, staffing, accounting, etc. You have a lot on your plate, pun intended.

Hi! My name is (what?)

Hi! My name is (what?)

You might think that you want to name your business something, but is it really a smart choice for the future success of your company? There are so many things to consider when choosing your company’s name that will have impact on your brand for years to come. Would it make much of a difference if Pepsi was called Fizzypop or if Apple was called Orange? Can we really place that much significance on a brand name?

How Can I Affordably Market My Business

How Can I Affordably Market My Business

One of the first questions that comes up when meeting with a new client comes down to money. Whether you create a visual and compelling proposal, generally people skip straight to the cost. This is understandable. There is a perception that marketing will always be ultra-expensive. People want to see what the damage will be and if it is in the realm of possibility. People have often been burned in the past and wasted a lot of money on marketing “experts” that under delivered and overcharged. 

Effective Marketing Is Not a Singular Effort

Effective Marketing Is Not a Singular Effort

We all have limited money and time, but want to achieve the best results possible. Achieving success when it comes to your business or marketing efforts does not come easily or immediately. Marketing is a process, not a transaction. Here’s what we mean...