Convincing consumers to invest in your products or services is important, no argument there. However, knowing a customer has used the product or service and subsequently extracted the value from that interaction is the key to customer success.
Chatbots are changing the way brands interact with their customers. Chatbots can help accelerate response time and plug gaps in customer service agent skills and availability.
The promotional potential of social media is limitless with a strategically thought out and executed marketing plan. Day spas can get the most from their social media efforts by posting relevant, engaging, and interactive content.
Looking back, we’ve discussed Frequently Asked Questions, or FAQs, from a variety of perspectives. We thought it might be informative to lift all of those thoughts (that were more than a brief mention) from their particular blogs and put them all in one place.
Summer is within sight and with it, the reality that the demand for online shopping tends to decrease during the summer months due to vacations and the fact that people will be spending more time outside without their mobile devices.
Measuring the results of your digital marketing efforts can make the difference between taking shots in the dark and actually seeing a return on your marketing investment.